Privacy Policy

Last Updated: September 3, 2026

Yiwu Beiying Accessories Co., Ltd.（义乌市贝英饰品有限公司） operates the Beylure online store at https://beylure.shop. This Privacy Policy explains what personal information we collect, how we use it, who we share it with, and the choices you have when you browse the site, place an order for hair accessories, create an account, join email updates, or contact customer support.

By using the website or submitting information to us, you acknowledge this policy. If you do not agree, please do not use the site or provide personal information.

1. Who we are

The data controller for customer information related to Beylure orders is Yiwu Beiying Accessories Co., Ltd., with its factory address at 1st Floor, No. 45 Kaiyuan North Street, Niansanli Street, Yiwu City, Jinhua City, Zhejiang Province 322013, China. For privacy questions, email service@beylure.shop or call +1 302-551-8013.

2. Scope

This policy applies to:

  • Visitors and customers on https://beylure.shop
  • Checkout and order processing
  • Email, phone, and contact-form support
  • Newsletter or marketing sign-ups (if you opt in)
  • Related services such as returns and refunds

It does not control third-party websites linked from our store. Those sites have their own privacy practices.

3. Information we collect

Information you provide

  • Name, email address, phone number
  • Shipping and billing addresses
  • Order notes and messages to support
  • Account login details if you create an account
  • Photos or files you send (for example a damaged clip or wrong item)
  • Newsletter preferences

Information collected automatically

  • IP address and approximate location derived from IP
  • Browser type, device type, operating system
  • Pages viewed, links clicked, referring URL, and time spent on pages
  • Cookie and similar identifiers
  • Basic diagnostics and error logs needed to run the store

Payment information

Payment card and wallet data are processed by our payment providers at checkout. We do not store full card numbers, CVV codes, or full bank account numbers on our own servers. Providers may share limited confirmation details with us (for example payment success, last four digits, or billing name) so we can fulfill the order and handle refunds.

4. How we use information

  • Process, pack, and deliver orders; send tracking and order updates
  • Respond to product, shipping, and return questions
  • Process returns, refunds, and replacements
  • Prevent fraud, abuse, and security incidents
  • Improve product pages, site performance, and customer experience
  • Meet tax, accounting, bookkeeping, and legal obligations
  • Send service messages about your order (these are not marketing)
  • Send marketing emails only if you opt in; you may unsubscribe at any time

We do not use your information to make automated decisions that produce legal or similarly significant effects about you without a human involved where required by law.

5. Legal bases (where applicable)

Depending on your location, we may rely on one or more of the following: performance of a contract (fulfilling your order), legitimate interests (securing the site, improving the store, basic analytics), consent (marketing emails or non-essential cookies where required), and legal obligation (tax and record-keeping rules).

6. How we share information

We do not sell your personal information. We may share information with:

  • Service providers who help us run the store (hosting, Shopify or similar platform tools, payment processors, shipping carriers, email and customer-support tools, analytics)
  • Professional advisers such as accountants or lawyers under confidentiality
  • Authorities when required by law, court order, or to protect rights and safety
  • A buyer or successor if the business or assets are sold or reorganized, under appropriate confidentiality

Providers are instructed to use personal information only to perform services for us and not for their own unrelated marketing, except where they act as independent controllers under their own policies (for example a payment network).

7. Cookies and similar technologies

We and our providers use cookies and similar technologies to:

  • Keep items in your cart and complete checkout
  • Remember preferences
  • Measure traffic and basic site performance
  • Support security and fraud prevention

You can block or delete cookies in your browser settings. Blocking essential cookies may prevent checkout or account login from working correctly. Where required by law, we will request consent for non-essential cookies.

8. International transfers

Our company is based in Yiwu, Zhejiang Province, China. Most customers are in the United States. Personal information may be processed in China, the United States, or other countries where our service providers operate. Those countries may have different data-protection rules than your home country. We take reasonable steps to protect information in line with this policy and applicable law.

9. Retention

We keep personal information only as long as needed for the purposes described above, including:

  • Order and shipping records for fulfillment and customer service
  • Return, refund, and dispute records
  • Tax, accounting, and legal retention periods
  • Security and fraud-prevention logs for a reasonable period

When information is no longer needed, we delete it or anonymize it so it can no longer identify you, unless a longer retention is required by law.

10. Security

We use reasonable administrative, technical, and organizational measures to protect personal information against unauthorized access, loss, or alteration. No method of transmission or storage is completely secure. Please use a strong password for any account and do not share it.

11. Your rights and choices

Depending on where you live, you may have the right to:

  • Request access to personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of certain information
  • Object to or restrict certain processing
  • Opt out of marketing emails (unsubscribe link or email us)
  • Appeal a decision on a privacy request where the law provides an appeal

To exercise these rights, email service@beylure.shop. We may need to verify your identity before responding. We will respond within the time required by applicable law. You may also contact your local data-protection authority if you have a complaint.

U.S. state privacy rights: Residents of certain U.S. states may have additional rights regarding access, deletion, or opt-outs related to “sales” or targeted advertising. We do not sell personal information for money. If you wish to make a state-specific request, email us with your state of residence and the type of request.

12. Children’s privacy

Beylure is directed to adults. We do not knowingly collect personal information from children under 13 (or under the age required by local law). If you believe a child has provided information, contact us and we will delete it where required.

13. Third-party links

Our site may link to carriers, payment providers, or social platforms. We are not responsible for their privacy practices. Review their policies before providing information to them.

14. Changes to this policy

We may update this Privacy Policy from time to time. The “Last Updated” date at the top will change when we post a new version. Continued use of the site after changes take effect means you accept the updated policy where permitted by law. For material changes, we may provide additional notice when appropriate.

15. Contact us

For privacy questions or requests:

Email: service@beylure.shop
Phone: +1 302-551-8013

We typically respond within 1–2 business days.

Hours (Eastern Time): Monday – Friday, 9:00 AM – 5:00 PM ET

Seller
Yiwu Beiying Accessories Co., Ltd.
（义乌市贝英饰品有限公司）

Factory address
1st Floor, No. 45 Kaiyuan North Street,
Niansanli Street, Yiwu City,
Jinhua City, Zhejiang Province 322013, China

U.S. returns
Beylure Returns
407 E Ayre St
Wilmington, DE 19804
United States